Ghost Recon Breakpoint - Beta & LAUNCH

  • Country Target: DACH

  • Goal: Raise awareness for Ghost Recon Breakpoint throughout beta and launch.

  • Approach: Targeting a hardcore shooter audience, we worked together with 12 small and mid-sized German streamers to promote Ghost Recon Breakpoint throughout closed beta and launch.

  • Results:

    • Together with the global launch of Ghost Recon Breakpoint, we reached the 2nd Twitch top spot during the campaign.

    • Average CCV of 940 viewers per stream.

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